On this day in 1892 the French businessman Louis Vuitton, founder of the namesake fashion brand, died aged 70. From a working class French family, Vuitton had ambitions beyond his small hometown of Anchay. He famously spent two years traveling to Paris on foot between 1835 and 1837. Once there he had great success as a box maker, eventually becoming Emperor Napoleon III’s wife’s personal box maker. He established the Louis Vuitton company in 1854, and passed the business to his son George upon his death in 1892.
Louis Vuitton remains one of the world’s leading high-fashion brands, alongside such names as Ralph Lauren and Gucci. Louis Vuitton bags are a highly valued fashion item. Personally I am a bit fashion-blind so I struggle to understand some of the attraction of these items. However for dedicated followers of fashion (couldn’t resist a Kinks reference here!), they are very important. Despite being generally ignorant of fashion, it is a testament to the enduring popularity of Vuitton’s company that they have such name recognition beyond those with a specific interest in fashion.